Author: kelliott

Have you ever taken of of those FB “tests” that tells you what your Spirit Animal is, or what color is your aura is glowing? Well, I took a personality test that said I was helpful. I didn’t jump up in excitement over being labeled…

As a marketing firm, we work with all kinds of busineeses. We like our clients. We get to know them personally and work on their behalf to increase their marketshare. On occassion, an issue pops up that requires our opinion. This summer that issue is…

If you’ve ever wondered who’s checking out your business online, Elliott Marketing can help.  We have installed a cool gimzo on the back end of our site that can give us all kinds of cool information.  We learn who the businesses are.  We know where…

We all know the line about teaching an old dog a new trick. But today I enjoyed a webinar about the changes in Google’s algorithms and who we should update our websites. Keywords, keyword clusters, and even topic clusters were mentioned. I dutifully jotted down…

It is hard to not think about all the people in my life that I am thankful for this time of year. Of course my family is at the top of the list, but many of my clients run a close second. Over 25 years…

There are many tips and tricks to boost the reach of your post, but by far the easiest and, arguably, the most beneficial way is to TAG people. Who do you tag? Tag people featured in your picture, people relevant to your business and career…

This is a drastic example but it gets the point across. – Roses and sewer line. Doesn’t sound like it goes together does it? That’s because it doesn’t. A brand is the outward expression of what the business is made of as a whole. Therefore,…

Sprinkle on some clean comedy, your audience remembers a good punchline. That’s the point of effective marketing! You want your potential customers to recall your business, to try your product, and to do that you have to catch their attention. What better way than giving them…