Kathy Elliott Pam Ducker Jaymi
This page or section to your website is an easy, effective way to give your business an accessible face. This also gives prospects an idea of who exactly they’ll be working with. shows potential employees that you’re proud of the people on your team.
A meet the team page dedicated to the people who make your business what it is today. They are your direct contact to your market, your audience, and the people who make your revenue flow. This page can be a subpage of the “About Us” page. shows your visitors how your team works together. implements the products and services you are providing, so everyone ends up happy.
You can create pages in different ways. with the only limits being your creativity and imagination. Don’t go too quirky. some of the best staff profile pages present employees in a way that’s interesting, creative, or funny.
marketing advertising. working.
Remember, it may be you who pays the bills, provides the services to your clients. but when you get an order for a product or service, it won’t be you they will be working with. It is your team members who will be dealing with your clients face-to-face. or on the phone, so credibility for your business actually starts with them.
Building your crew up by showing them off personalities. and strengths will go a long way toward helping your visitors connect with your brand. but also build up the confidence of your team members. which results in more sales and customer engagement.
Plus, a meet the page brings certain benefits to the table. For instance, with a meet the team page you can:
Introduce your employees
Humanize your company
Emphasize your organization’s strengths
If you’re a small company, you may choose to include all team members on your team page. Share what each team member below their picture in a few words such as, “Brant Sable, Sales Team Lead.”
if you’re a large company with thousands of employees, listing every employee on your meet the team page. In this case, it may make more sense to only include your business executives or leadership team. as these individuals can represent every major department in your company.
People like to know a little about who they will be working with, not only their individual skill set. but also their manner of communication and originality, things that. define what they are about. Personality can make all the difference when you are trying. to influence people to from you and trust your brand.
Unlike in the real world where you can win people over with a handshake and a smile. you don’t have these things in the online environment. So you have to build your credibility through other things.